Privacy Policy
Effective date: [DD Month YYYY]
Website: aurabusinessschool.com
Organization: AURA Global Business School (“AURA”, “we”, “us”, “our”)
1) Overview
This Privacy Policy explains how AURA Global Business School collects, uses, shares, and protects information when you visit our website or submit your details through forms on the site.
If you do not agree with this Privacy Policy, please do not use the website.
2) Information we collect
AURA may collect the following categories of information:
Information you provide via enquiry/admissions forms: name, phone number, email, city, programme interest, and any message you submit.
Technical and usage data collected automatically when you browse: device/browser information, pages viewed, approximate location (city/region), and interactions (e.g., button clicks) through cookies and similar technologies.
Cookies and identifiers used for analytics and website performance measurement.
3) How we use your information
We use collected information to:
Respond to enquiries, provide admissions counselling, and schedule campus visits.
Improve website content, performance, and user experience using analytics insights.
Maintain website security, diagnose issues, and prevent fraud/abuse.
4) Google Analytics (GA4)
We use Google Analytics, a web analytics service, to understand how visitors use our website and to improve the website experience.
Google Analytics uses cookies and similar technologies to collect and process information about your use of the website and may provide reports and insights to us.
Google provides additional information about how Google Analytics collects and processes data; please review Google’s guidance and policies for details.
5) Cookies and your choices
Cookies are small text files placed on your device that help websites function and gather analytics information.
You can control cookies through your browser settings and, where available, through cookie consent settings on our website.
Disabling certain cookies may impact site functionality or analytics accuracy.
6) Sharing of information
We do not sell personal information.
We may share information with service providers who help operate our website and communications (for example, analytics, hosting, form handling), subject to appropriate safeguards.
We may disclose information if required by law or to protect our rights and the security of our users and systems.
7) Data retention
We retain personal information only as long as needed for the purposes described in this policy (for example, responding to enquiries and maintaining records) unless a longer retention period is required or permitted by law.
Analytics data retention depends on our Google Analytics configuration and settings.
8) Security
We implement reasonable technical and organizational measures to protect information, but no online system can be guaranteed 100% secure.
9) Children’s privacy
Our website is intended for prospective students and parents/guardians; we do not knowingly collect personal information from children below the age where parental consent is required under applicable law.
10) Your rights and requests
Depending on your location and applicable laws, you may have rights to request access, correction, or deletion of your personal information.
To make a request, contact us using the details below.
11) Contact us
For privacy questions or requests, contact:
AURA Global Business School (Admissions / Website Team)
Campus: Road No. 3, Banjara Hills, Hyderabad
Phone: +91 9258587979
Website: aurabusinessschool.com
12) Updates to this policy
We may update this Privacy Policy from time to time by posting the revised version on this page with a new effective date.